GRAMMY winning, multi-platinum selling superstar Ciara has released her latest single “Wassup” featuring GRAMMY nominated rapper Busta Rhymes – listen HERE – via her very own label, Beauty Marks Entertainment. Written by Ciara, Busta Rhymes and Courtlin Jabrae, and produced by J.R. Rotem, the energetic record taps into Ciara’s ATL roots with a current day Y2K sound.
“’Wassup’ is a fun flex record. It started with a play on words on what we would say when I came up in ATL. “What’s up, what’s happenin?” It’s somewhat of a Y2K moment. I’m tapping into my ATL roots! It’s a song that’s meant for you to have the ultimate fun,” says Ciara. “Busta ‘slaughtered’ the track with his classic, undeniable, and unstoppable flow. He brought pure edge and the perfect energy to the record to take it all the way to a special place!”
Busta Rhymes remarks, “Y’all are in trouble because The Queen CiCi and The Dragon got a Banger!! That’s Wassup!!”
Busta and Ciara reunited on the road this summer for the critically acclaimed OUT OF THIS WORLD Tour alongside Missy Elliott. The tour left both fans and critics raving, Variety praised “Ciara was all sweat and allure,” while Atlanta Journal Constitution lauded, “[Ciara] captivated the crowd with her sultry dance moves and signature soprano.”
Additionally, today celebrates the 20th anniversary of Ciara’s 4x platinum debut album Goodies. A limited edition hot pink colored vinyl, which includes the original album and two bonus tracks, “Crazy” and “Represent Me,” is available now.
“Wassup” marks the second new single from Ciara this year, following the anthemic club banger “Run It Up” ft. BossMan Dlow, released last month. The two tracks mark Ciara’s first new releases since her 2023 EP Ci Ci, which has surpassed 200 million global streams and features her hit singles “How We Roll” with Chris Brown as well as “Forever” with Lil Baby. “How We Roll” surged as Ciara’s highest-charting song since 2013 in addition to catapulting to #1 on the Billboard R&B Digital Song Sales Chart and amassing over 60 million YouTube views on the music video. It also earned an NAACP Image Award for Outstanding Duo.
Throughout her unbelievable career thus far, Ciara has emerged as one of the most impactful, influential, and important artists of 21st century. Beyond streams in the billions, she has earned dozens of multiplatinum, platinum, and gold certifications worldwide and delivered timeless anthems such as “One Step, Two Step” [feat. Missy Elliott], “Goodies,” “Body Party,” “I Bet,” “Level Up,” and more. Meanwhile, her entrepreneurial endeavors include everything from the launch of her skincare OAM (On A Mission), co-owner of Ten To One rum, and as well as The House of LR&C, the fashion house she launched with her husband Russell Wilson in 2020. Not to mention, she sits on the board of the Why Not You Foundation and also co-authored the New York Times Bestselling children’s picture book Why Not You?
Email:neill@outloudculture.com
Socials: @neillfrazer
