The long-rumored untitled UFO project from Steven Spielberg has finally kicked off its marketing campaign with a cryptic billboard that just appeared in New York City.
The stark advertisement features little more than a close-up of what appears to be a child’s eye – turned upside down – staring directly at passersby. Below the image is the release date, June 12, 2026, and a four-word phrase in bold lettering: “ALL WILL BE DISCLOSED.”
Fans quickly noticed that when the entire billboard is viewed upside down, the eye is suddenly right-side up and appears to be gazing upward toward the sky – a clever visual trick that perfectly matches the film’s extraterrestrial theme. Many are now speculating that “All Will Be Disclosed” could serve as either the official tagline or even the actual title of the movie.
The untitled event film (Spielberg’s first return to science fiction since 2018’s Ready Player One) reunites the director with Jurassic Park and War of the Worlds screenwriter David Koepp, who adapted Spielberg’s own original story.
The impressive ensemble cast includes:
• Emily Blunt
• Josh O’Connor
• Colman Domingo
• Colin Firth
• Wyatt Russell
• Eve Hewson
• Noah Robbins
The project is being produced by Spielberg and longtime collaborator Kristie Macosko Krieger through Amblin Entertainment, with Chris Brigham also producing.
This marks Spielberg’s follow-up to his deeply personal 2022 semi-autobiographical drama The Fabelmans, which earned seven Oscar nominations including Best Picture and Best Director.
With the marketing now officially underway more than 18 months before release, anticipation is already building for what could be one of the biggest cinematic events of 2026.
